Whatley & Co (Pewsey) Ltd. – Heritage Engineering Meets Modern UV Innovation
Pewsey Vale, Wiltshire
Whatley & Co. (Pewsey) Ltd. is one of the oldest and most respected companies in the Pewsey Vale, Wiltshire, with roots stretching back to 1870. Established by George Whatley as Avonside Iron & Brassworks, the business initially focused on meeting the agricultural sector’s machinery and engineering needs. Over the years, turnkey borehole installers, Whatley & Co. has evolved to serve a diverse range of sectors, including equestrian, agricultural, and domestic housing markets. They have also expanded into bespoke, high-end new builds, providing innovative private water systems that enable self-sufficiency.
Today, the firm specialises in creating tailored water solutions, from borehole drilling to pipeline installation and specialist water treatment. They cater to a wide client base, including private individuals, many of whom are high-net-worth customers seeking alternatives to mains water. Their traditional customer base includes rural estates in areas like Lambourn, “the valley of the racehorses,” but their capabilities also extend to industrial-scale projects throughout Southern England.
Since 2009, the partnership with Daro UV Systems has facilitated the integration of advanced UV solutions into their water engineering projects. Their work has developed to incorporate premium, WRAS-approved products, including Daro’s Saphir range, which allows them to deliver complete turnkey systems. These systems, often housed in custom kiosks, guarantee safe and reliable drinking water for residential dwellings and other applications.
“For us, the most important thing is the product,” said Jack Wakeham of Whatley & Co. “Daro’s service and great products make a real difference. Everyone is easy to deal with—Richard and Suzie are fantastic, and things get done quickly.”
With a strong emphasis on quality and customer satisfaction, Whatley & Co. has built a reputation for delivering reliable, high-end solutions. Their ability to plan, design, and install bespoke systems ensures they meet the unique needs of their clients. By working closely with Daro UV Systems, they can address a broad spectrum of requirements, from private water systems for self-sufficient rural estates to large-scale industrial installations.
“Working with Jack and Sam over the years has been a pleasure,” said Richard Hardacre of Daro UV Systems. “It’s rewarding to see their confidence in our products and to support them in delivering high-quality outcomes for their customers.”
The collaboration has not only strengthened the relationship between the two companies but has also supported Whatley & Co’s goal of continuous growth. “We want to keep growing with Daro UV,” Jack added, highlighting each organisations shared commitment to innovation and quality.
As part of the Daro Group, Daro UV Systems benefits from the resources of a globally recognised organisation. This includes advanced research and development capabilities, which ensure that their UV solutions remain at the forefront of the industry. These advantages enable Daro UV Systems to deliver tailored solutions and exceptional service, supporting partners like Whatley & Co. in meeting the evolving needs of their clients.
Client
Whatley & Co. (Pewsey) Ltd
Brief
Incorporate premium, WRAS-approved products.
Success Criteria
Provide a speedy service and reliable products, which make a real difference.
Solution
Saphir range systems, which are often housed in custom kiosks, and guarantee safe and reliable drinking water for residential dwellings and other applications.
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